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Since their initial association with Puma, Cobra has been truly coming into their own within the golf industry. The last two years in particular have seen them make gains not only in aesthetics, but also in performance. With the 2014 season looming on the horizon, Cobra is looking to not simply maintain the momentum that they have made, but also to increase it exponentially with their new lineup, the Bio Cell.

“Bio Cell” will serve as the umbrella name of a complete lineup of clubs including drivers, fairways, hybrid, and irons. However, the name itself in this case was not simply to have something catchy to call their clubs, but it legitimately has a two part meaning for Cobra:

  • First “Bio” – this stands for a personal and almost DNA like choice. Essentially it is personalization to make the club truly your own. In addition to the various color choices all the way through the lineup that Cobra has come to be known for, there is word that there will possibly be even more personalization opportunities coming down the line for the driver portion of the lineup.
  • Second, “Cell” – this represents structural optimization for Cobra. This is a move of bio mimicry. Essentially taking what nature itself does structurally (think honey-combs or spider webs) in order to go lighter while not sacrificing structural strength and integrity. From a performance standpoint, the ability to take weight and redistribute it introduces incredible opportunities for improving performance all the way through the line. This premise is actually visible through the line in the crowns of the woods and the perimeter weighting of the irons.

THP was fortunate enough to see and learn about the specifications and idiosyncrasies of the new lineup in person and literally in hand at Cobra HQ. The breakdown of the entire Bio Cell lineup is below:

Cobra Bio Cell Driver:

  • 460cc – Titanium crowned driver
    • Bio mimicry – “Bio Cells” in crown and face allow for driver to be 7% lighter while maintaining same strength and also expanding the cross face forgiveness from previous e9 faces.
    • MyFly8 Technology
      • 8 Settings: 9-degrees up to 12-degrees (3 Draw Settings)
      • Women’s version identical to Men’s, just higher loft: 11-degrees to 14
      • Shaft Selection
        • ProjectX PXv (Ladies, Regular, Stiff, X-Stiff) – Proprietary Shaft
        • Plays at 45.75”
        • Performance Traits
          • One of lowest CG’s ever in a driver for Cobra – significantly lower CG-to-neutral than Amp Cell
            • Lower by redistribution, not by simply moving more forward
  • “Bio Cells” in the crown as well as the face allowing for weight movement to other areas to increase the overall performance.Movement of weight back and towards the heel has lowered CG and allowed for lower spin and higher launch while increasing ball-speeds, general forgiveness, and overall distances
    • Cell like paint on the crown indicates what the crown actually looks like inside
    • Two Bio Cells added to e9 face increase the “Sweet Zone” – Significant improvement on speed loss on “misses”
  • Available in Black, Blue, Red, Orange, Silver
  • MSRP: $299.00

Click on each picture for larger image

Cobra Bio Cell+ Driver:

  • Venollum crowned driver
    • Bio mimicry – “Bio Cells” in crown and face allow for driver to be lighter while maintaining same strength and also expanding the cross face forgiveness from previous e9 faces.
    • Venollum is a material never before used in golf applications
      • Typically used in planes
      • Better strength to weight ratio than Titanium 6-4
      • 16% lighter than Titanium crown in Amp Cell
      • This crown section is illustrated in the color change on driver head
      • MyFly8 Technology
        • 8 Settings: 8-degrees up to 11-degrees (3 Draw Settings)
        • Shaft Selection
          • Matrix Red-Tie 6Q3 (Regular, Stiff, X-Stiff) – Real-Deal Shaft
          • Project X PXv and Diamana+  available at no up-charge
          • Performance Traits
            • Lowest CG ever in a driver for Cobra – 50% lower CG-to-neutral than Amp Cell (25% lower than Bio Cell)
              • Lower, but not by moving more forward
              • Will be one of lowest CG’s on the market
  • “Cells” in the crown as well as the face allowing for weight movement to other areas to increase the overall performance.Venollum, in coordination with Bio Cell and the lower CG, has allowed for the lowest spinning driver in Cobra’s lineup
    • Cell like paint on the crown indicates what the crown actually looks like inside
    • Two cells added to e9 face increase the “Sweet Zone” – Significant improvement on speed loss on “misses”
  • Available in Black, Blue, Red, Orange, Silver
  • MSRP: $399.00

Cobra Bio Cell Fairway:

  • 3-4 Wood w/ MyFly8 Technology
    • 13 to 16 degrees
    • 5-7 Wood w/ MyFly8 Technology
      • 17 to 20 degrees
      • Shaft Selection
        • Project x PXv – Proprietary Shaft
        • Performance Traits
          • High strength steel inserts in face – driver like ball speeds with more face flex while maintaining ability to launch off the deck
          • Weight repositioned from crown and face with Bio Cells has lead to lower CG, higher MOI, and a larger sweet spot
          • Higher launch and lower spin than the Amp Cell
          • Available in Black, Blue, Red, Orange, Silver

Cobra Bio Cell+ Fairway:

  • 3-4 Wood w/ MyFly8 Technology
    • 12 to 15 degrees
    • 5-7 Wood w/ MyFly8 Technology
      • 16 to 19 degrees
      • Shaft Selection
        • Matrix Red-Tie 6Q3 – Real-Deal Shaft
        • Performance Traits
          • Designed in coordination with Rickie Fowler
          • Much more compact and traditional pear shape than Bio Cell
          • High strength steel inserts in face – driver like ball speeds with more face flex
          • Weight repositioned from crown and face with Bio Cells has lead to lower CG, higher MOI, and a larger sweet spot
          • Lower launching and lower spinning design
          • Available in Black, Blue, Red, Orange, Silver

Cobra Bio Cell Hybrid:

  • 2-3 Hybrid w/ MyFly8 Technology
    • 16 to 19 degrees
    • 3-4 Hybrid w/ MyFly8 Technology
      • 19 to 22 degrees
      • 5-6 Hybrid w/ MyFly8 Technology
        • 22 to 25 degrees
        • Shaft Selection
          • Project X PXv – Proprietary Shaft
          • Performance Traits
            • High strength steel inserts in face – increase ball speeds with more face flex
            • Weight repositioned from crown and face with Bio Cells has lead to lower CG, higher MOI, and a larger sweet spot
            • Available in Black, Blue, Red, Orange, Silver

Cobra Bio Cell and Bio Cell+ Irons:

  • Massive weight reduction (26g) through use of Bio Cell’sMore distance through the lower CG
    • Weight then replaced with tungsten (20g) and other weighting in the heads
    •  Cell Structure on back lower portion allows for more discretionary weight movement through the sets
      • Higher MOI (specifically in the long to mid-irons) for more accuracy
      • Better launch/trajectory through the set with a slightly lower CG
        • Long irons have tungsten weighting more at heel/toe of the clubhead
        • Short irons have tungsten weighting more in middle/low portion of the clubhead
  • Improved forgiveness across face
  • Deep perimeter undercut now allows for more face flex and higher ball speeds
  • Bio Cell features a larger and more forgiving profile as well as offset
  • Bio Cell+ features a smaller more compact profile with lessened offset

 

For more information and pictures of the entire Bio Cell lineup from Cobra, be sure to check out the THP Forum.

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Category: Drivers, Equipment, Fairway Woods, Headlines & News, Hybrids, Irons

About the Author ()

James is a staff writer for The Hackers Paradise along with being a professional educator. With his background in education James seeks to broaden his own knowledge while also sharing it with all those who share his passion for the game.

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  1. Cobra Bio Cell Irons Review : The Hackers Paradise | January 15, 2014
  1. Custom Method says:

    It’s a good thing you won’t see the bottom of the woods or back of the irons when you are at setup cause those are fugly.

  2. IceyShanks says:

    Amazing, what a great follow up to some amazing clubs.

  3. DawgDaddy says:

    I do want to hit these offerings, not too crazy about the looks of the irons at all but do looks really matter?

  4. d_in_la says:

    Agreed with DawgDaddy, the looks of the irons don’t thrill me, but sometimes the best dancer at the ball isn’t the prettiest.

  5. Cookie says:

    Thanks for the lowdown on this new line! The white/blue driver (plus I think) looks absolutely phenomenal.

    Cobra is bringing it with this product launch!

  6. Jim says:

    I agree that the woods and hybrids are very nice looking and will likely perform very nicely too. But those irons are just plain ugly. How can you go from the Amp to a slightly ugly Amp Cell to this really ugly iron in only a couple of years. To be honest the irons would be fine if not for that ugly bug eyed middle insert section. Come on Cobra, you can do better.

  7. gordon says:

    I would definitely include Cobra in any discussion. I have a set of Cobra Amp cell irons, graphite, which I really like. Cobra will be the first I look at.

  8. SliceOfLife says:

    I’m really looking forward to swinging both driver options and maybe even the FW’s. I’m not in love with the Cell+ crown, but if it is as low-spinning as they’re saying it might be worth the extra $100. See you in January, Cobra!

  9. J4U says:

    If they are anything…I mean ANYTHING, like their previous line. A hidden gem for those that like the fairway and willing to take on those longer holes. Align, relax, enjoy a nice approach.

  10. Trout Bum says:

    I absolutely love the idea behind the technology, Bio for individuality and cell for structure. The colors are vibrant and the head shapes are in line with what I love about compact looking clubs, the + line really does it for me. I’m sold!

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