I was thinking back as you said that, recalling advertising during golf telecasts - I'm not sure I can remember ever seeing a Cobra ad. Tour Edge hits it pretty heavily, Callaway and TaylorMade a bit less so, PXG yells at me constantly and makes me wonder if I'm in trouble or something, haha. I think I've seen more tv ads for the SquareStrike wedge, S7K putter and Hammer driver (POW! BOOM! UGGHHHH!) than I have for Cobra gear. Ping is in the same boat for that matter, as are a host of others (Mizuno, Srixon, etc.). I can only guess they've done marketing analytics and decided that it's not the best use of their advertising dollars - I can't imagine it just being an inadvertent omission.Cobra is Highly Underrated among club manufacturers. I don't know why. Maybe they don't spend as much on advertising as the other majors do. I know when I open up Golf digest Sometimes I never see a Cobra ad.
I also find is amusing when they do their club ratings they will have TourEdge listed but not Cobra for certain categories. Mind Boggling
While Cobra may be underrated/less known by the general golfing public, they have a very avid following here on THP and are one of the top heavy hitters. I'd guess they're in a pretty decent percentage of THP'ers bags, and not just because of the MC.
Out of curiosity, I just took a look at the 2021 Golf Digest Hotlist - Cobra are gold medalists and at the top of the heap in almost every category - Drivers, Fairway Woods, Hybrids, and every category of irons.