So, I was thinking about all of the current offerings that we know of for next year and contemplating what may be coming from other OEM's. It got me thinking about all of the new features that are being touted by each OEM. Some of them I can say I have noticed as a benefit. Others, maybe a little harder to say whether it's actually made an impact. Some of that could be maybe chalked up to aggressive marketing. The tech is there and the OEM wants you to know about it so it's heavy in their marketing strategy. But, maybe something you wouldn't notice unless someone told you about it.
So, out of all of the technology that has been added to golf clubs the past 10 years, I was trying to think of the one thing that I can say, "yes, it works and yes, it helped my game." There are a few things that I haven't really seen much of a benefit to for my game. For instance, moveable heel to toe weights have never made much of an impact on my ball flight. But, front to back moveable weights most definitely have. I could see and feel the difference. Twist face as another example. Some people swear by it and others seem to find it a nuance. I haven't spent enough time with it to form an opionion one way or another. Just using it as an example. Adjustable hosels are a given. But, since it's almost an industry standard now, I just assume any driver I get will have it.
Initially, I was thinking my answer would be Jailbreak. The OG Epic SZ was hands down the best driver I had ever hit at the time. I felt like I was longer because of it. But, then I got to thinking. Other OEM's are now keeping up with that advance. Without the Jailbreak tech.
So, I think I have settled on a more generic advancement. Or, maybe an area of focus than any one piece of tech. The fact that OEM's all seem to be pushing the limits on ball speed across the face using any one of many methods. Flash Face (AI), Speed Foam (I think that's what it's called) in TM, Cobra's precise face milling. All of these things geared towards making the face as exact and consistent as they can. I saw that this year with the standard Mavrik driver. For as forgiving as that club was with relatively lower MOI, it was amazing. I hit the TM and Cobra options a few times and was very impressed with those as well. Even seeing it leak into irons as well. Mavrik this year, X Forged UT for 2021. Even Srixon utilizing AI on their new irons.
Is there anything else that stands out to you guys? Anything out there that wowed you to the point where you knew it was having a measurable impact on your game?
So, out of all of the technology that has been added to golf clubs the past 10 years, I was trying to think of the one thing that I can say, "yes, it works and yes, it helped my game." There are a few things that I haven't really seen much of a benefit to for my game. For instance, moveable heel to toe weights have never made much of an impact on my ball flight. But, front to back moveable weights most definitely have. I could see and feel the difference. Twist face as another example. Some people swear by it and others seem to find it a nuance. I haven't spent enough time with it to form an opionion one way or another. Just using it as an example. Adjustable hosels are a given. But, since it's almost an industry standard now, I just assume any driver I get will have it.
Initially, I was thinking my answer would be Jailbreak. The OG Epic SZ was hands down the best driver I had ever hit at the time. I felt like I was longer because of it. But, then I got to thinking. Other OEM's are now keeping up with that advance. Without the Jailbreak tech.
So, I think I have settled on a more generic advancement. Or, maybe an area of focus than any one piece of tech. The fact that OEM's all seem to be pushing the limits on ball speed across the face using any one of many methods. Flash Face (AI), Speed Foam (I think that's what it's called) in TM, Cobra's precise face milling. All of these things geared towards making the face as exact and consistent as they can. I saw that this year with the standard Mavrik driver. For as forgiving as that club was with relatively lower MOI, it was amazing. I hit the TM and Cobra options a few times and was very impressed with those as well. Even seeing it leak into irons as well. Mavrik this year, X Forged UT for 2021. Even Srixon utilizing AI on their new irons.
Is there anything else that stands out to you guys? Anything out there that wowed you to the point where you knew it was having a measurable impact on your game?
