arydolphin
GTHC!
Everything is about making money. We've got a conference center attached that does very well.
That said, if you can get let's say 20-30 guys to pay a yearly fee who would normally just carry, that's value added straight away... And the wear and tear is fully on us to deal with rather than the club. Plus, that's 30 more guys who can have sand available while walking the course to support good maintenance.
Sounds like the club doesn't want to lose its cart revenue and is trying to charge a fee for push carts to incentivize people to take riding carts. It's cutting off their nose to spite their face.
Plus some clubs feel like their members are going to get upset if their annual/monthly dues go up, so they nickel-and-dime them in other ways by increasing cart fees and other fees like this to make up the difference.