fupresti
Former Big Deal
http://www.sportsbusinessdaily.com/Journal/Issues/2016/10/03/Research-and-Ratings/Ratings.aspx
Publicly, media executives are not panicked. They say it’s too early to identify any long-lasting trends, especially considering that some properties, like the NBA and college football, have seen increases. ABC, for example, produced the highest-rated NBA Finals since 1998, and NBC’s portion of the PGA Tour schedule posted a 9 percent viewership increase this season.
Publicly, media executives are not panicked. They say it’s too early to identify any long-lasting trends, especially considering that some properties, like the NBA and college football, have seen increases. ABC, for example, produced the highest-rated NBA Finals since 1998, and NBC’s portion of the PGA Tour schedule posted a 9 percent viewership increase this season.