custom fit

So I don't post a lot on here, but working as an assistant pro full-time...I'm on here reading what you guys are posting all the time! Love knowing I am FAR from alone in my level of golf addiction and geekiness. This past week, I went down to Penn Oaks for a Titleist Thursday fitting. I've...

Has anybody ever read this booklet? http://wishongolf.com/wp-content/uploads/2014/09/New-12Myths-PDF-2014.pdf Thoughts? A lot of what I found in the book seems pretty logical. Those of you that went from an off-the-rack set of clubs to being custom fitted, what was the experience like...