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Nike Golf’s momentum of non-stop innovation is on show in full force this week at the company’s Global Innovation Summit in Orlando, Florida. The technology and design-filled event is being headlined by today’s introduction of what promises to be an industry sensation. Nike Golf is the first in history to bring high-speed cavity back technology to a driver that conforms to USGA and R&A Rules.

This visually stunning iconic red driver stands out as the most innovative club Nike Golf has ever produced. Its three proprietary technology platforms: High Speed Cavity Back; FlexLoft adjustability; and NexCOR face, combine to create unprecedented distance, control and forgiveness.

In addition to dramatically enhancing performance, the VR_S Covert wow-inducing design and engineering also simplifies the consumer’s retail experience, since the FlexLoft adjustability system allows for the driver to easily be changed to any loft and any face angle at any time. This creates 15 different options in one single club to meet the various swing characteristics of golfers.

“With the VR_S Covert we have created a game changing piece of technology that has already begun a growing industry buzz,” said Rob Arluna, Nike Golf’s Global Golf Club Business Director. “It is visually exciting, it feels and sounds amazing and, most importantly, it creates powerful results with a high degree of control. Golfers and our Nike Golf Tour athletes are going to have a lot of fun with this driver.”

The High Speed Cavity Back in the VR_S Covert is a technology used in irons and now brought to drivers, fairways and hybrids for the first time by Nike Golf. This technology leads to more stability at impact, which delivers more energy to the ball, resulting in more distance and control. The Cavity Back is only visible from the sole view but is covered and hidden underneath by the crown to be more visually and pleasing at address – hence the name VR_S Covert. By incorporating this new hidden geometry into the driver, Nike Golf engineers have been able to move the weight of the club to the heel and toe of the golf club, raising Moment of Inertia (MOI) to increase forgiveness and add even more distance to off-center shots.

Nike Golf’s FlexLoft is a simple pull, turn, and push/tighten mechanism that allows for an intuitive adjustment system. The patented Dual Axis adjustment allows golfers to choose their loft and face angle independently of each other by decoupling loft from face angle. This all leads to better ball flight for more distance as well as enhanced workability. This easy to use system gives the golfers 15 different options to suit their game and course conditions.

The NexCOR face technology featured in the VR_S Covert line is designed to deliver faster ball speed and longer shots from a wider area of the face. NexCOR creates more speed at impact by employing a variable face thickness that moves the sweet spot higher from the heel of the club to the center high, where most golfers are likely to make impact.

The VR_S Covert driver will be available in golf stores throughout North America and Europe on February 8, 2013 and in the rest of world starting on February 15, 2013. The driver will be offered in two models, the VR_S Covert Tour and VR_S Covert. The VR_S Covert Tour is 430cc and features a deeper face and a fixed weight screw. The VR_S Covert is 460cc and has a wider breadth. Both models will come with Mitsubishi Rayon’s new Kuro Kage shafts that are produced with higher carbon fiber density for superior control and power.

Key Technologies
High Speed Cavity Back – Industry First in a conforming driver.
FlexLoft Adjustability System – Any Loft. Any Face Angle. One Club for All.
NexCor – The New Face of Speed.

Nike VR_S Covert Tour 430cc
Available: 2/8/2013
FlexLoft Adjusts: 8.5-12.5
Kuro Kage 60s Shaft Flex: R, S, X
Street Price: $399.00

Nike VR_S Covert 460cc
Available: 2/8/2013
FlexLoft Adjusts: 8.5-12.5
Kuro Kage 50s Shaft Flex: W, A, R, S, X
Street Price: $299.00

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  1. Trout Bum says:

    I kind of like it, it’s a radical underbody with a traditional top. I’m hoping the results will be good with it and I’ll bag it.

  2. INgolfer says:

    Love the adjustability options on here, and it is a sharp looking driver! Can’t wait to see this in person!

  3. SW says:

    This answered a ton of questions I had. Radical design with the cavity, wonder where that weight was redistributed?

  4. bhilln says:

    Very interesting, glad to see Nike with some new innovation there. Can’t wait to see how it hits!!

  5. J4U says:

    Wicked sick, seeing yet another into the loft adjustment in a single club. May be a bit too many options in a single club, but could be beneficial to those not wanting to correct mechanics. Nike taking it to the public for sure and the box stores will enjoy the lower variety.

  6. IceyShanks says:

    Amazing how many companies are adding colors to their lineups!!!

  7. Wicked Cool Bearded Man says:

    That is one bad bad looking big stick!!!! I am really curious about the cavity!!

  8. Fairband says:

    Can not wait to swing this! This has to be the club in Rory’s first Nike commercial, right?

  9. Scrap Iron says:

    Stunning looks great.

  10. Troy Vayanos says:

    It’s a nice looking driver and I like the size of the head. It’s not too large or funny shaped that wouldn’t look right standing over the ball.

    The timing of Nike bringing this driver out is perfect with the signing of Rory McIlroy.

    I’m interested to hear from anyone who has used this new driver and how it compares to the likes of the Titleist, Callaway or Taylor Made comparable drivers?

  11. ddxu says:

    Very interesting looking driver. Sounds like tons of technology, but Im not sold on the red crown. It will stand out to be sure. Hopefully the performance is what makes it stand out.

  12. dcbrad says:

    Not a huge fan of where the swoosh logo is on the top of the club. Just seems out of place, BUT, I’m reserving judgement until I get to swing this!

  13. McKillian says:

    Interesting looking driver from NIKE. First thought was the resemblance with the Williams FW32 driver´s underbody (minus the diffusers). The NIKE looks really good in red and I´ll be sure to test it when it arrives over here. Never owned a NIKE before – maybe this is the one?

  14. Custom Method says:

    I friggin love the look. Not sure how the adjustability works but that is a sexy driver.

  15. Canio says:

    Looks great! Adjustibility. Looking forward to the reviews.

  16. Cookie says:

    I like this, quite a bit.

    The adjustability appears to be in line with what we are seeing from the Cobra AMP Cell and it is a very, very good thing.

    Quite interesting in the cavity back, it is substantially different but the name “Covert” makes sense given the fact that the radical design is hidden at address.

    Very anxious to spend some time with this one!

  17. hanks says:

    Love the color! Definitely need to see this in hand

  18. tnolan says:

    the cavity just looks odd to me, almost knock-off driver-esque…
    but the slick top design in red is great and the Nike swoosh on the crown looks awesome.
    overall, looks like you could do major damage with this driver.

  19. tider992010 says:

    I don’t think this design would have made it several years ago. With the Market so crowded and good equipment out there, you have to be different. Also traditional golfers probably would not buy. Younger ones Yes.

  20. jjmorris says:

    I am in love with this driver. Between the angle and face options, looks and technology, consider me sold!

  21. cheffor says:

    Very interested to see how this cavity back driver performs, I like the looks of it the red really stands out and you’ll never see the bottom of the club at address.

  22. Robert Jacobson says:

    wonder if the cavity gives it a weird sound as you swing it…

  23. Buckjob says:

    looks pretty good not a fan of the swoosh on top but i could get over it…. really interested to see how the new technology is in person.

  24. Kevin67 says:

    Technology seems logical, can’t wait to try it, BUT that big white swoosh against that red background looks more than a little DIStracting ! ! !

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