This data is for the year 2012. I think the number of golfers in the U.S. that play more than 12 rounds is closer to 25,000,000 Anything that surprises anyone? It's no wonder we are assaulted by ads and marketing - the average income of 95,000 must be higher than most other sports, $100,000 a year puts you in the top 15%. Only 17% are under 40 years old - makes me feel younger but we need to find a way to attract the younger crowd.
| Golfer Statistics | Data |
| A golfer is defined as anyone having played an 18-hole round in the last 12-months | |
| Total number of golfers in the US | 29,000,000 |
| Percent of the population who play golf | 9.6 % |
| Percent of golfers who are male | 77.5 % |
| Percent of golfers who are female | 22.5 % |
| Percent who are married | 68 % |
| Percent of golfer who attended or graduated college | 67 % |
| Percent who are employed in a white collar occupation | 50 % |
| Percent who use the internet on a regular basis | 90 % |
| Age Breakdown | |
| Under 30 | 5 % |
| 30-39 | 12 % |
| 40-49 | 22 % |
| 50-59 | 24 % |
| 60-69 | 18 % |
| 70+ | 19 % |
| Household Income / Economics | |
| Average household income of a golfer | $95,000 |
| Percent of golfers who have a net worth over $100,000 | 79 % |
| Percent who own securities | 83 % |
| Percent who have life insurance | 86 % |
| Percent who own a credit or debit card | 98 % |
| Percent who own a home | 68 % |
| Golfer Purchasing Plans | |
| Percent who plan to purchase within 12 months | |
| Golf equipment | 53 % |
| Automobile | 47 % |
| Financial Planning | 40 % |
| Computer hardware | 46 % |
| Furniture / Home furnishings | 33 % |
| Office equipment | 48 % |
| Vehicle Spending | |
| Spent $30,000+ on last vehicle | 56 % |
| Spent $40,000+ on last vehicle | 28 % |
| Percent who own or lease 3+ vehicles | 32 % |
| Dining Out | |
| Percent who dine out once a week or more | 73 % |
| Percent who spend $3,000 or more annually dining out | 32 % |
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