And in some ways they have been forced to go this route, because putting tech into the shoe, failed in terms of their goals. They feel behind, pretty far in the tech space and market share was a distant 3rd/4th depending on the release timing.
That doesn't surprise me at all. I would never say these shoes are "lightweight" or have anywhere near the same level of technology built into some of the other brands.
I mean let's call a spade a spade, they are basketball shoes with golf spikes on them.