Are we really debating this much about a co-host on Morning Drive? Really?
Could the show be better? Yes. Is it better now than when it first came on? Yes.
We die hard golf fans need to get over the fact that GC's programming is redundant, "too" focused on Tiger, etc. Golf Channel is not targeting die hard golf fans. They already have us as viewers. They target the fringe viewer who only tunes in for a few segments, when there is a big story, or when there is a big event. Targeting those viewers is the only way they will significantly boost ratings. If GC was targeting die hard golf fans, they would air live coverage of all events. They don't air that much coverage, because the small number of die hard golf fans that would watch it doesn't raise the ratings enough to cover their costs. There is a reason why they air 15 hours a day of the US Open and not the Mayakoba Classic.
Its all about ratings because that is all sponsors care about.
Could the show be better? Yes. Is it better now than when it first came on? Yes.
We die hard golf fans need to get over the fact that GC's programming is redundant, "too" focused on Tiger, etc. Golf Channel is not targeting die hard golf fans. They already have us as viewers. They target the fringe viewer who only tunes in for a few segments, when there is a big story, or when there is a big event. Targeting those viewers is the only way they will significantly boost ratings. If GC was targeting die hard golf fans, they would air live coverage of all events. They don't air that much coverage, because the small number of die hard golf fans that would watch it doesn't raise the ratings enough to cover their costs. There is a reason why they air 15 hours a day of the US Open and not the Mayakoba Classic.
Its all about ratings because that is all sponsors care about.