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Back in 1986 a young entrepreneur had a vision of creating a brand in the golf industry that offered cutting edge materials and technology at a price that was more palatable to the golfer. The goal was to change the reality of equipment through golfers’ perception of the quality vs value debate.
Fast forward 35 years and the brand continues to be a top 10 manufacturer world wide in nearly every category. That same entrepreneur that created the brand and the vision is at the helm today, his name is David Glod and we had a chance to chat with him in this very candid conversation.
Like all brands in the golf equipment space, changes take place, and in the not so distant past we saw prices rise, but according to Glod, “We really do live by our ‘Pound for Pound Nothing Comes Close’ mantra”.
When asked about his thoughts on price and premium products offering some level of...
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