If you want to stick in the current golf industry, evolution is an absolute must, and though there were some bumpy waters initially with the reboot of Ben Hogan Golf, the past two years have shown them finding their stride. Not only that, they are doing it while continuing to be a direct to consumer company allowing them to cut the overheads other companies face, but it definitely helps to have the Ben Hogan name recognition to navigate those waters.
Even in its heyday, Hogan was never afraid to innovate and evolve their offerings in order to fit the needs of golfers and make the game more enjoyable. No such club design is more of an example of that then the hybrid. Though known historically as an iron company, people oft forget they have produced hybrids before this latest incarnation, in fact, the CFT still maintains cult-like followings in some circles.
More recently, the VKTR hybrid, which was introduced in January of 2016, has had a long and successful shelf life for Hogan, remarkably successful in fact. Fast forward to present day and Ben Hogan Golf is introducing the VKTR+.
So no, the name may not be the most groundbreaking, but when you have something that works then why not run with it? Hogan is actually calling the VKTR+ an βoptimizedβ version of the original brought up to present day tech standards.
The look still features the high/square toe shape on the face which ideally helps the user swing it like and iron rather than a fairway. Likewise, Hogan has worked to optimize the face thickness both vertically and horizontally to offer forgiveness while also implementing bulge and roll which is usually reserved for fairways. The company is also touting this iteration as being based on clean lines, minimal offset, and a look that will inspire confidence behind the ball. The VKTR+ will come in three loft options, 18Β°, 22Β°, and 26Β° as well as a very palatable $140.00 price tag.
More info will be coming soon on THP, but until then, be sure to comment below and let us know exactly what you think of the new VKTR+.
This one has me curious. Awesome that it blends with the UiHi and PTx/Icon combos, but itβs an update on a cult classic hybrid around here, so itβll be fun to see the feedback. I hope to get some time with one!
$140 is a steal for a hybrid that looks that good.
Would like to see address pictures but that looks like something that will compete very well with TS3 and Apex19 if people know about it.
I logged in this morning to ask for a comparison between New Level irons and Ben Hogan…. the forum wins again
[QUOTE=”Jman, post: 9309425, member: 1579″]
This one has me curious. Awesome that it blends with the UiHi and PTx/Icon combos, but itβs an update on a cult classic hybrid around here, so itβll be fun to see the feedback. I hope to get some time with one!
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Looks really nice, I like the shape from the pictures, and the styling is easy on the eyes :love:
This one certainly has me intrigued. The first VKTR I thought was good but never something that could stay in my bag for more than a round or two. This one seems to check all the boxes so will likely give it a try.
Classy looking hybrid. My first thought was that the pictures were so good that assumed Jman took them. I guess not since this seemed more like a press release. Looking forward to hearing more.
Guess since we havent heard from him yet that J.B. Cobb slept in today .LOL
[QUOTE=”annsguy, post: 9309461, member: 19928″]
Guess since we havent heard from him yet that J.B. Cobb slept in today .LOL
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I have a 3 year old daughter! There is no sleeping in! EVER!
[QUOTE=”M2Giles, post: 9309445, member: 47454″]
$140 is a steal for a hybrid that looks that good.
Would like to see address pictures but that looks like something that will compete very well with TS3 and Apex19 if people know about it.
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There is a video that shows the hybrid on the BH website.
They have always made good looking hybrids. I haven’t played one in years but this one is worth a look.
VKTR+ looks great! A good revamping of a tried and true product! I’m assuming some of the changes were to get rid of the “whistle”? Good introduction piece [USER=1579]@Jman[/USER]!
Great look, great price, blends well with the UTx/Icons… THP need to get one in hand asap!
This thing looks straight filthy! This is one I would want to get in hand. Beautious. And at $140?? Unreal.
[QUOTE=”M2Giles, post: 9309445, member: 47454″]
$140 is a steal for a hybrid that looks that good.
Would like to see address pictures but that looks like something that will compete very well with TS3 and Apex19 if people know about it.
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Nice write up James. Iβve probably been living under a rock when it comes to Ben Hogan, does the VKTR stand for something? Iβm sure playability is good with this hybrid and with the name $140 is outstanding. Really nice look to it also.
That is a really good looking hybrid.
[QUOTE=”TCB2010, post: 9309494, member: 23995″]
Nice write up James. Iβve probably been living under a rock when it comes to Ben Hogan, does the VKTR stand for something? Iβm sure playability is good with this hybrid and with the name $140 is outstanding. Really nice look to it also.
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VKTR is short for VECTOR. Vector shafts were developed by Ben Hogan. They had a wider “bubble” section towards the top of the shaft.
And check the combo set options on their site :oops::oops::oops:
[QUOTE=”M2Giles, post: 9309445, member: 47454″]
$140 is a steal for a hybrid that looks that good.
Would like to see address pictures but that looks like something that will compete very well with TS3 and Apex19 if people know about it.
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I was thinking the same. Thatβs basically half price compared to some other new hybrids.
I like the shape of this a lot and they did really well with the looks overall. For that price you can’t really go wrong giving them a try. They seem like a model that would fit more in to a specific yardage vs. being distance monsters which I really like. The fact that you can get them in a combo set is pretty awesome.
WOW this looks great out of the box with nice simplistic design. The VKTR+ at address resembles the Adams that so many people fell in love with. I tend to hook a lot of the hybrids so maybe the non-offset might help with this. Price tag has to be the lowest for a brand new hybrid. Wonder if this will be in the demo program.
[QUOTE=”J.B. Cobb III, post: 9309500, member: 50607″]
VKTR is short for VECTOR. Vector shafts were developed by Ben Hogan. They had a wider “bubble” section towards the top of the shaft.
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But are they as good as Nippons?
The clubs look great. Canβt wait to hear more, especially about the great combo sets some will build.
[QUOTE=”Jman, post: 9309518, member: 1579″]
And check the combo set options on their site :oops::oops::oops:
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those combo sets…oh man. AND I LOVE THE PRICING
[QUOTE=”JDax, post: 9309556, member: 22002″]
But are they as good as Nippons?
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Nothing is as good as Nippons!?
As a fan of the VKTR hybrid, I really like the updates to the VKTR+. Nice clean lines, would love to see how this performs.
Glad to see the people @ Ben Hogan listened to the masses and offered the combo sets. Great options with the PTx Pro and the ICONs!!
Very subtle cosmetic changes.
This is pretty nice. I donβt usually ponder in public…. but
These look awesome, always enjoyed the previous version.
[QUOTE=”ddec, post: 9309558, member: 782″]
those combo sets…oh man. AND I LOVE THE PRICING
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The pricing is obscenely amazing for the look quality and performance. Hogan is on fire right now
[QUOTE=”Jman, post: 9309635, member: 1579″]
The pricing is obscenely amazing for the look quality and performance. Hogan is on fire right now
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You would think now is there chance right based on where they position themselves with quality and price.
REALLY like the looks on this one. Will be curious to learn more about the tech advances in this version vs the prior model
They look really nice and the price is ridiculously great.
I do wonder how much better these are than the originals given the upgrades appear to be pretty modest.
The price of that hybrid is insane! Ponder mode: engaged!
Awesome looking – agree that Hogan is on a roll. Now just update the Edges please!!!!
You’ve got to give credit to BHG, they are coming out with new clubs that are lookers and performers to satisfy golfers instead of just having irons only and expect to penetrate the market like with the previous regime. They’ve come a long way. Kudos!!
These guys do things in such a first class way. They are indeed finding their stride.
I think he would be proud of where this brand is going.
The look! The price! DAMN!! I was going to save my stimulus but now…..I can’t say that I will have as much in savings as I wanted to cuz these are so sick!!! Sorry wife!! Just need to figure out what buddy’s house I am going to ship them to since the office is closed….
Wow, it’s an interesting hybrid. I love the price on it. I’m in for on course reviews to see how it plays.
[QUOTE=”Mabuckeye, post: 9309736, member: 57103″]
Awesome looking – agree that Hogan is on a roll. Now just update the Edges please!!!!
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This is your chance to ask.
[URL unfurl=”true”]https://www.thehackersparadise.com/forum/index.php?threads/thp-live-with-the-ceo-of-ben-hogan-golf.8918621/[/URL]
Wow the pricing is insane, may have to look into the utility iron.
Nice looking hybrid, and it should be very competitive at that price point if the performance is good. That’s a steal for a hybrid!
not a bad looking club. I’d like to hear more about the tech it has compared to the previous generation… and what lofts are available in lefty
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If I was in the market for new hybrids, the looks and the price would make these near the top of the list for sure.
[QUOTE=”M2Giles, post: 9309445, member: 47454″]
$140 is a steal for a hybrid that looks that good.
Would like to see address pictures but that looks like something that will compete very well with TS3 and Apex19 if people know about it.
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Here is address and a few other angles.
[QUOTE=”annsguy, post: 9309461, member: 19928″]
Guess since we havent heard from him yet that J.B. Cobb slept in today .LOL
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Don’t worry … J.B. Cobb found these on the site before anyone was suppose to see them. I would probably say he saw them before some of us at Ben Hogan saw them. π
[QUOTE=”strawboater, post: 9309473, member: 9198″]
Great look, great price, blends well with the UTx/Icons… THP need to get one in hand asap!
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We are sending JB some soon!
[QUOTE=”ApexFan, post: 9309536, member: 55051″]
I was thinking the same. Thatβs basically half price compared to some other new hybrids.
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No retail markup. π
[QUOTE=”BHGtylerb, post: 9311084, member: 24698″]
Don’t worry … J.B. Cobb found these on the site before anyone was suppose to see them. I would probably say he saw them before some of us at Ben Hogan saw them. π
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